We have information on the Best SEO Tools For Small Businesses – free & paid 2025.
The full form of SEO is Search Engine Optimization. It means the websites must be optimized in such a way that Google can easily rank the websites in higher positions. If you don’t have a sufficient budget for SEO, you can utilize these free tools to help your website rank. On the other hand, if you have a budget to purchase the premium versions, you can buy the premium SEO tools for your websites. They are useful for the analysis of your websites as well as your competitors’ websites.
Also read: 7 Best Free Keyword Research Tools.
Best SEO Tools For Small Businesses – free & paid
Following are the Best SEO Tools For Small businesses – free & paid in 2025.
Best SEO Tools For Small Businesses – Free
Very few SEO software or tools are available for free. Google provides its users with a wide range of tools. The following are affordable SEO tools for small companies, for free and paid.
| S.N | Best SEO Tools For Small Businesses – Free | Strating Price |
|---|---|---|
| 1 | Google Search Console | Free Forever. |
| 2 | Google Analytics | Free Forever. |
| 3 | Yoast SEO | Free Forever. |
| 4 | Google Keyword Planner | Free Forever. |
Goolge Search Console
Google Search Console is one of the best products of Google for SEO. It is useful for tracking website performance and identifying technical issues. With the help of Search Console, users can easily determine the reasons behind a good ranking and a website not performing as well.
Following are major reasons for using Google Search Console:
- Submitting websites to Google for verification of ownership.
- To submit your sitemap to Google.
- To check which keywords are ranked higher.
- Check the errors behind websites not working properly.
So, for small businesses, Google Search Console is a must-have tool to rank websites higher in Google.
Google Analytics
Google Analytics is a tool created by Google to check the real-time data of users. With the help of Google Analytics, we can easily collect the data and information on users’ behaviour. You can easily get access to Total Views, Total users, Event Counts, Page Views, Country of visitors, visits, either organic or referrals, and so on. This information and data can be useful for the clients to make decisions. Only after 24 Hours of setup, it is ready for use and starts to provide results.
Yoast SEO
Yoast SEO is a freemium tool that is very useful for small business owners for doing local SEO for free. Its free version is enough for getting good traffic and ranking higher is Google. Mainly, Yoast SEO is an SEO tool for WordPress websites. It is useful for keyword research and on-page optimization.
Features of Yoast SEO
- Its free version is easy to use.
- Guide the users in proper manners for on-page SEO.
- They remind the user of mistakes. For example, whether the internal links and external links are available is not in the articles.
Google Keyword Planner
Google Keyword Planner is another free SEO tool from Google. People mostly use the Google Keyword Planner for keyword research. Data from every corner of the world is available on Google. So, if you want to rank higher in Google, you must know what your customers are searching for.
So, Small businesses can use it for free to find out what their customers are searching for on Google.
Google Keyword Planner is useful for the following reasons
- Discover new Keywords.
- Volume of Keyword searching.
- Difficulty of the Search keyword.
- CPC of the search Keyword.
Best SEO Tools For Small Businesses – Paid
| S.N | Best SEO Tools For Small Businesses – Paid | Starting Price |
|---|---|---|
| 1 | SEMrush. | $139.95 per month. |
| 2 | Ahrefs. | $129 per month. |
| 3 | Moz Pro. | $49 per month. |
| 4 | Ubersuggest. | $12 per month. |
| 5 | SE Ranking. | $65 per month. |
| 6 | Rank Math Pro. | $6.99 per month. |
| 7 | Surfer SEO. | $79 per month. |
| 8 | Mangools. | $24.50 per month |
Hence, these are the Best SEO Tools For Small businesses – free & paid.
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